It is good to know that the residents are treated with respect and dignity and are helped to live as normally as possible in their new reality. The sadness comes from the knowledge that there is no cure for what afflicts them and that so few can live in Hogewey.
The article says it might be impossible to make such a place work in the United States. We do have some good assisted living facilities for those who can afford them, but far too many families don’t have that luxury.
It seems there are lessons we can learn from the Dutch village experience, and big questions we need to ask. One question the article raises is particularly intriguing: How much of dementia is a result of disease, and how much is a result of how we treat it?
My question: Are we ready to help the millions more who are likely to need dementia care in years to come?
This is, of course, precisely what Republicans were scared of: That a law they loathe would end up being enthusiastically embraced by millions of Americans — and thus proving permanent. Its Obamacares possible success, not its promised failures, that unnerve the GOP.
What role does marketing play in most small medical practices, if any? (Larger institutions often have substantial budgets to help them compete for patients, but I have yet to receive anything other than a bill from a doctor’s office.)
How can physicians, therapists and others use social and other media to educate patients and potential clients?
Do they need to market themselves?
As this article illustrates, the consequences of marketing mistakes can be higher in the medical profession than others. Privacy laws being what they are, a single poorly conceived tweet could prove financially devastating.
Still, carefully crafted marketing messages can help build a medical, nutrition or counseling practice just as well as they can improve business for a coffee shop or pizzeria. It just takes some time, a budget (even a modest one) and a little imagination.
Does your doctor do a good job of marketing? I’d love to hear about it.